Author Archives: kaplanmedia

About kaplanmedia

Media producer/director with 20 years of experience producing results for clients.

Kaplan Media partners with Santos Bike Shop for Addy Award Win

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The Greater Ocala Ad Fed/North Central FL, AAF (American Advertising Federation) Addy Awards ceremony was held on Friday, Feb. 17th in Ocala. Kaplan Media was awarded a SIlver Addy in the Local Television category for Santos Bike Shop, “Reasons To Ride” commercial. We want once again thank the client, Chris Fernandez for his creative vision. Co-produced by Kristina Wood and Directed by Sean Kaplan. The commercial will be forwarded to the next stage of Addy competition. 

A Better U TV

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Humor in local TV commercials can be achieved. Last year, I had the pleasure of meeting Erica Olstein. Erica is a Doctor of Oriental Medicine, Acupuncture Physician and Cold Laser Therapist.

She is also very witty! Check out her facebook page and you will be informed and entertained.

When we discussed producing her TV ad for A Better U Heathcare in Ocala, adding humor was an important factor. We listened and went with her concept of a shopping cart with a broken wheel.

Since producing this ad, I personally have visited A Better U Healthcare and had acupuncture myself, it treated my common cold with great results.

Let’s roll the commercial and then go put the roll back in your stroll with A Better U Heathcare.

Thanks for checking out kaplanfilms.com! Sean Kaplan

Ride A Bike!

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This is a great example of some of our custom work, when you want to go beyond basic production. Thanks to Chris Fernandez at Santos Bike Shop for his creative input and direction on the concept. 

“You’ve been booked!”

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Looking for a video production company that will listen to your ideas?  I have a few recent commercials we will be sharing this month that are some great examples.

We start with this recent commercial for Ocala Models & Talent and Escape Salon and Spa. A rare example of combining two different businesses into one :30 TV commercial. During our pre-production planning, the clients had some great ideas. The transition from the salon to the fashion show is just one example. Enjoy watching the commercial and let us know if you have any creative ideas for your next TV ad, we promise to listen and do our very best to deliver results for you!

Sean Kaplan

 

 

Fall Reel

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